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Sunshine Empire - Too Good To Be True?

Blogged By: Low Hang Wei @ October 2nd, 2007 - 4:38 pm

If you have heard of Sunshine Empire, then you would know of the insane returns that they have been projecting. While most of their merchants do acknowledge that these returns are not guaranteed, it does not change the fact that many people who buy into the program are expecting those returns. Many people are unaware of the potential risks of putting their money in a program like Sunshine Empire.

Firstly, the benefit illustration that their merchants are using in their presentations exceed a 100% annualized return, which is around three to five times the performance of top investors like Warren Buffett and Peter Lynch. That alone is enough ground for people to shout ‘too good to be true’. Additionally, their customer rebate program sounds just like a Ponzi scheme, since it basically takes only 10% of membership fees to rebate current members. In short, people who joined later are paying people who joined earlier. In order for a ponzi scheme to sustain, the amount of members need to grow at an exponential speed month after month. That alone is enough reason to drive rational investors away.

However, I recently decided to get a slot in Sunshine Empire and paid for the membership fees and GP fees of $11,800 just today.

Do I think that it’s a wise investment to make?
Not a chance, Sunshine Empire is not even recognised by MAS as an investment vehicle in the first place.

Would I refer anyone to put their money in Sunshine Empire?
Fat hope, why would I refer anybody to something that I do not think is a wise investment.

Why did I put my money in Sunshine Empire then?

  • The desire to grow my money made me blind.
  • While their customer rebate program sounds like a Ponzi scheme, their customer loyalty program does make a bit of sense. If you don’t know what these are, don’t bother to find out, since I do not recommend anyone to put their money in.
  • This amount of money is what I made in investments for the year and I can afford to lose them.

Basically, the last point is the most important point. Never put your money in these type of schemes if you cannot afford to lose them. I sincerely feel that this whole thing is very risky, but I’m willing to take the risks. I don’t know about you, but my advice to anyone would be… stay away unless you are prepared to part with your money forever.

Blogged Under: Income Opportunities

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889 Responses to “Sunshine Empire - Too Good To Be True?”

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  1. 850
    Anti EmMax Says:

    Please copy the below statement and sent to all of your friends and relative .

    —————————————

    Subject : Investment SCAM : Sunshine Empire & Emmax (Hong Kong )

    These company is all under EGA (Empire Group Alliance) . Same company and same owner .

    Sunshine Empire(James Phang) already closed down by Singapore, Thailand, Malaysia & Indonesia government . More than 80,000 victims have loss a lot of their hard earn money .

    Sunshine Empire changed their name to Emmax .

    Emmax currently still scam at : Dubai ,China ,Hong Kong , Macau ,Taiwan ,Japan ,Korea & India .

    Do not invest any of your money for the below mention illegal scam company .

    Black listed investment SCAM company in Asia:

    1) Sunshine Empire
    2) Emmax (Hong Kong)
    3) Niu Lifestyle (NTI)
    4) Eazy Max
    5) Dynasty Club
    6) Empire Entertainment Dynasty (EED)
    7) Empire Property Venture (EPV)
    8) Em-Call
    9) SEA Net International (Dubai)
    10) Empire Group Alliance (EGA)

    Please forward this mail to all of your friends & relatives !!!

    Thank you .

  2. 849
    Dissapointed Says:

    Good . Let’s stand up and fight with James Phang (Emmax) .

    Last month , Emmax have sold more than 60,000 GM in Hong Kong but James Phang refuse to pay us back our refund .

    James Phang won’t pay the refund.

  3. 848
    Anti EmMax Says:

    All victims of Sunshine Empire/Emmax ,

    We are all a victims of James Phang’s scam .James Phang have cheated and fool us without mercy .

    James Phang is trying to Challenge all of us by not refund our hard earn money .Let us fight back and teach James Phang a lesson .

    Join in the mailing list and email to : anti.emmax@yahoo.com

    Your id would not be disppose or you may sent by other of your email address.Ask all of your downline too .(Please only specify which country are you from).

  4. 847
    Angry Says:

    If James Phang don’t refund our money ,we going to bring Emmax down .

  5. 846
    Victim of James Phang Says:

    Hi all Sunshine Empire Merchant ,

    James phang is not going to pay us back our refund money .

    What are we going to do ?

  6. 845
    Redstone Says:

    Eh, didn’t someone say emmax is doing very well and will be stronger than ever? Why now don’t want to return money? All James Phang said were lies?

  7. 844
    Avenger Says:

    Oh ya sam mok when you said

    “EmMax would not have any responsible to pay for the refund money.”

    You already admit and prove that your company don’t have the power to be stable and inso your company have no responsibility over people’s money.

    Will people still trust in a company who are not responsible with their money?

    Even banks or REAL investment companies like AIA have government or money to back up if their investors lose money but you guys HAVE NOTHING BUT EMPTY SHELLS.

    I check with taiwan side and people told me that it does not exist.Perhaps there is a wireless lan but it is not from sunshine whom build it.

  8. 843
    Sam Mok (EmMax) Says:

    Sam Mok (EmMax) Says:
    October 10th, 2008 at 3:17 pm
    IMPORTANT NOTICE 重要通告
    Dear Our Valued Distributors ,
    亲爱的会员,

    James Phang(EmMax) have decided that there will be no pay out for the refund to all Sunshine Empire Malaysia and Indonesia merchant .

    Base for the member application form that all the merchant have signed .EmMax would not have any responsible to pay for the refund money.

    ICC card would not be issued to all Malaysia and Indonesia merchant .

    EmMax will be stronger ever !!

    For any further inquiry you may contact Emmax Management :00852-2377-1777 or 00852-2199-7887.

    Regards,
    Sam Mok
    The EmMax Management Team
    帝无限管理层

  9. 842
    Avenger Says:

    The weird thing is even after so many shitty things, I still see people in sunshine and are still continued to be brainwashed,

    That day I was walking around bedok mrt and saw sunshine people selling things on the streets saying they are now playing a game to raise money, and they sell one paper clip or piece of tissue for 2 BUCKS!!!!!!!

    I think the people still in sunshine stay because of these 4 reasons

    1 They are stupid

    2 They have a large amount of $ in there

    3 They have alot of “friends” and the bonds are so strong that they kena brainwash also dunno.

    4 They still think they can succeed and hit the jackpot again

  10. 841
    Sam Mok (EmMax) Says:

    IMPORTANT NOTICE 重要通告
    Dear Our Valued Distributors ,
    亲爱的会员,

    James Phang(EmMax) have decided that there will be no pay out for the refund to all Sunshine Empire Malaysia and Indonesia merchant .

    Base for the member application form that all the merchant have signed .EmMax would not have any responsible to pay for the refund money.

    ICC card would not be issued to all Malaysia and Indonesia merchant .

    EmMax will be stronger ever !!

    For any further inquiry you may contact Emmax Management :00852-2377-1777 or 00852-2199-7887.

    Regards,
    Sam Mok
    The EmMax Management Team
    帝无限管理层

  11. 840
    Jeez Says:

    This fake Sam Mok is really a joke! HAha..

  12. 839
    x r Says:

    sunshine still exist?

  13. 838
    a red coloured stone Says:

    Why James Phang now admit he’s not going to return money? No representative from SE / Emmax / Niu Lifestyle here reading this?

  14. 837
    Unknown Says:

    After reading thru the comments which you guys have shared, allow me to leave comment for you guys to have some thoughts.

    Proverbs 13:11 (New Living Translation)

    Wealth from get-rich-quick schemes quickly disappears; wealth from hard work grows over time.

    Looks like HISTORY has showed how capable this world is doing. But looks like NOT many people understand how THIS WICKED WORLD WORKS.

    We need REAL LEADER, REAL MAN who has the foresight, who can foreseen what COULD BE happen next. And the HISTORY has already told us about this, back in THOUSAND YEARS ago.

    Yet people who are ‘unknown to this wicked world’ still believe this scheme works.

    Imagine you are a 70 years old father, base on your journey of LIFE EXPEREIENCE (your past history) and you’re educating your children (since young and now your child has become 40 years old) the right way of life, and your children doesn’t listen to you, continue his OWN way of life, where your past history(past experience) has shown you that this is not the right way of doing it, how will you feel?

    Past HISTORY has already shown us, and to beware of such scheme.

    Proverbs 13:11 (New Living Translation)

    Wealth from get-rich-quick schemes quickly disappears; wealth from hard work grows over time.

    Real wealth from hard work grows over time. And if you want to be RICH, make sure you build your wealth through INTEGRITY.

  15. 836
    Anonymous Says:

    After reading from all this comment. I have some interesting comment to share with everyone.

    Proverbs 13:11 (New Living Translation)

    11 Wealth from get-rich-quick schemes quickly disappears; wealth from hard work grows over time.

    I guess HISTORY has warned us about this. Looks like not many people understand how the WORLD IS WORKING.

  16. 835
    Sam Mok (EmMax) Says:

    IMPORTANT NOTICE 重要通告
    Dear Our Valued Distributors,
    亲爱的会员,

    James Phang(EmMax) have decided that there will be no pay out for the refund to all Sunshine Empire Malaysia and Indonesia merchant .

    Base for the member application form that all the merchant have signed .EmMax would not have any responsible to pay for the refund money.

    ICC card would not be issued to all Malaysia and Indonesia merchant .

    EmMax will be stronger ever !!

    For any further inquiry you may contact Emmax Management :00852-2377-1777 or 00852-2199-7887.

    Regards,
    Sam Mok
    The EmMax Management Team
    帝无限管理层

  17. 834
    ming Says:

    hai..and hai…last time i invested about 2000 heng…get back only about 800 dollars…18 years old and naive…trying to have some $$…join for 1 month see all their dirty tricks from brainwashing other people to getting yourself brainwash and buy more and more…but luckily after seeing this consious act upon me…realize that something is wrong…couldnt bring myself to cheat people as i know it is cheating in disguise…stop after 1 month…well, 2k can consisted gone…justing waiting for the monthly rebate…which is pathetic…

    cad investigate….i made a report too, office told me that they said not using people money to pay other people…liar…, they use a method to disguise it…with so many $$ with them , they lend related companies money with little or 0 interest…so how they make money? well recruit more people….why they have so many so call projects…high chance is the company they give money to, to fake out something in collaboration…make the public believe. hence project didnt realize…it is like a water pool with a hole…u have to give your members the cash…at the same time u pump in more water to support the outflow…newbies are like fishes being thrown into the pool no knowing that is is going to run dry soon…delays and delays is just to limit the output….so that there is still some $$ for events to recruit more…

  18. 833
    Sam Mok (EmMax) Says:

    IMPORTANT NOTICE 重要通告
    Dear Our Valued Distributors ,
    亲爱的会员,

    James Phang(EmMax) have decided that there will be no pay out for the refund to all Sunshine Empire Malaysia and Indonesia merchant .

    Base for the member application form that all the merchant have signed .EmMax would not have any responsible to pay for the refund money.

    ICC card would not be issued to all Malaysia and Indonesia merchant .

    EmMax will be stronger ever !!

    For any further inquiry you may contact Emmax Management :00852-2377-1777 or 00852-2199-7887.

    Regards,
    Sam Mok
    The EmMax Management Team
    帝无限管理层

  19. 832
    a red coloured stone Says:

    I ask u all Emmax members…

    do u trust a guy who has track record of opening and closing MLM companies, each leading thousands of people to lose millions of dollars?

    Someone with “projects” which never materialized? “Never give up”? More like never give up conning people.

  20. 831
    Money do not grow from trees Says:

    To the victims:Your greed has blinded you.
    Your greed has turn into fear by now.
    It will only cause you sleepless nights.

    To the mastermind:You evil motives to get quick wealth from people one lever lower then you shall sent you hells torment till you repent on time.
    You get inflicted slowly but surely,the best part is that you cannot die….

  21. 830
    a red coloured stone Says:

    i’m back!!!

    yea, so if emmax can start so many “business ventures” and can open so many branches why not return people’s monies? Shouldn’t that be the priority?

  22. 829
    Missers X Says:

    Swisscash is also owned by James Pang.

    Since Pang said Emmax doing very well, why isn’t Emmax returning us our money? Huh?!

  23. 828
    Dissapointed Says:

    To all Sunshine Empire Merchant ,

    We are all victim of Sunshine Empire who were cheated by James Phang .

    Sunshine Empire and Emmax is the same company .

    Emmax doing well in Hong Kong ,Korea,Taiwan and Dubai.

    There is not reason James Phang can’t refund us our money on October 2008 .

  24. 827
    Good News Says:

    Swisscash欺詐案證券會勝訴
    3答辯人須賠2.8億
    (吉隆坡28日訊)證券委員會在一起網絡投資欺詐訴訟案中勝訴,高庭宣判3名涉及Swisscash投資欺詐案的答辯人,必須賠償多達8300萬美元(2億8220萬令吉)給受影響的投資者。
    證券監督委員會發表文告說,法庭在9月25日的判詞中,諭令3名簽辯人,包括李基先、朱文豪及Dynamic Revolution私人有限公司,作出上述巨額賠償(上述人名譯音)。

    文告說,法庭諭令簽辯人不能繼續進行Swisscash生意,也不能成為沒有執照的基金經理或投資顧問,更不能向任何投資者收取基金,或設立任何投資計劃的網站。

    文告說,如果答辯人持續經營Swisscash活動,或其他投資計劃,證監會可向他們採取藐視法庭的訴訟。

    文告指出,證監會強調,Swiss Mutual Fund或Swisscash,並沒有獲得該委員會所發出的執照。

    文告指出,公眾必須投資在那些獲得證監會發出執照的公司,才能獲得證券法律下的保障,而合法的公司名單可在證監會的網站獲得。

    3000萬先匯回大馬
    投資受害者將獲賠

    隨著一筆3000萬令吉的Swisscash款額匯回大馬后,符合資格的Swisscash網絡投資受害者可獲得賠償。

    文告說,大馬與外國,包括瑞士、英國屬地曼島、澤西島、澳洲及新加坡成為合作伙伴,以追查此案,並把扣押在海外的3000萬令吉回國。

    文告說,證券監督委員會舉辦會議與7個監督組織會面,加強國際之間的配合,以及交換有關Swisscash欺詐案的資料。

    另一方面,據報導,證監會在去年9月成功獲得庭令,指示其中一名答辯人阿米爾,把Swisscash存在海外戶頭的大馬投資者款項匯回大馬。這筆款項分別存在香港和新加坡的6和8個戶頭。

    文告說,證監會在去年6月成功申請國際凍結資產禁令,以阻止答辯人在大馬或海外處理他們的資產。

    這項判決亦是證監會在2年內追蹤Swisscash投資欺詐案罪行的關鍵性結果,查案官跨越了7個國家進行國際調查,以收集證據及追查Swisscash的基金。

  25. 826
    Gold invester Says:

    Sorry for interrupt, i was just introduced to a program for keeping gold and receive interest up to 3% each month. Seems all neighbor are in this program and have been successfully ran for 9 month with clean payment of the interest. Is this too GOOD to be true? Can you guys give comment?

  26. 825
    Lee Yong Chew Says:

    I LOVE JAMES PHANG!

    I LOVE JACKIE HOO!

    I LOVE NOP!

    I LOVE NTI!

    I LOVE SUNSHINE EMPIRE!

    I LOVE EMMAX!

  27. 824
    Mok Sam Says:

    Swishcash oledi is a loser, need to pay back investor RM280000000, Sunshine Empire sure will be like that lately. Hope lah…

  28. 823
    mister x Says:

    First magic kingdom, failed.

    Then Emcom wireless in singapore, vanished. Emcom wireless in Taichung, Taipei, all disappeared.

    Now money payment delayed for a year, keep on saying promise to return by this date, then delay. Best of the best.

  29. 822
    mister x Says:

    Delay delay delay… I counted at least 4 delays if I remembered correctly.

  30. 821
    Sam Mok (Emmax) Says:

    IMPORTANT NOTICE 重要通告
    Dear Our Valued Distributors ,
    亲爱的会员,

    James Phang had made the final announcement that the refund for all Singapore merchant would not be on October 2008 .

    Emmax will inform all Singapore Merchant the actual refund date by next year on February 2009 .

    For any further inquiry you may contact Emmax Management :00852-2377-1777 or 00852-2199-7887

    Regards,
    Sam Mok
    The EmMax Management Team
    帝无限管理层

  31. 820
    eager Says:

    Guys is the same things - moving in a circle without knowing when the refund will come in.

  32. 819
    mister x Says:

    Delays and more delays. Didn’t someone say “emmax is stronger than ever”?

  33. 818
    Sam Mok (Emmax) Says:

    IMPORTANT NOTICE 重要通告
    Dear Our Valued Distributors,
    亲爱的会员,

    James Phang had made the final announcement that the refund for all Singapore merchant would not be on October 2008 .

    Emmax will inform all Singapore Merchant the actual refund date by next year on February 2009 .

    For any further inquiry you may contact Emmax Management :00852-2377-1777 or 00852-2199-7887

    Regards,
    Sam Mok
    The EmMax Management Team
    帝无限管理层

  34. 817
    Singapore Merchant Says:

    To all Singapore SE Merchant,

    Today is already month of September alrerady .

    For last week meeting with James Phang , He still never say anything about the refund to Singapore SE Merchant .

    I have already informed all my SE member to prepare for the worst which is ,there will be no refund at all on October 2008.

  35. 816
    mister x Says:

    To “Sam Mok”:

    You’re posting here on this blog… calling this blog an unofficial platform. So why are you posting here in the first place?

  36. 815
    Victor Says:

    I’m surprised that a comment section can become a forum. Secondly, how would the reminders for the gala night be relevant in here. Does all people from the company come to this blog to be informed?

  37. 814
    mister x Says:

    How? If Emmax always say they are “doing very will”, even have money to organise such a huge event, theres no reason why they can’t return back ppl’s money

  38. 813
    Sam Mok (EmMax) Says:

    IMPORTANT NOTICE 重要通告
    Dear Our Valued Distributors,
    亲爱的会员,

    Recently, we have observed several platforms NOT BELONGING to EmMax that are currently soliciting our distributors and clients and misrepresenting / carrying information of our company which is NOT ACCURATE.
    最近,本公司发现有几个不属于帝无限的平台正在极力利用本集团名誉误导我们的会员及客户,并且提供不确实的咨讯关于帝无限。

    We would greatly discourage our distributors and clients in taking any reference from the understated websites, and EmMax Limited shall not bear any legal or social responsibility for any personal harm or loss inflicted, should members or the general public choose to take actions based on the information perpetuated on these platforms.
    本公司绝不鼓励会员及客户凭着这些平台所提供的错误咨讯做出任何决定或选择。本公司也不会在法律或社会义务上,为自愿接触这些平台而遭受损失的会员或公众们负上任何责任。

    The platforms are:
    这些平台乃:

    www.gio-holdings.com
    www.marshall-link.com

    Our Official websites are as follow:
    正确网站乃以下网址:

    EmMax Homepage - www.em-max.com
    帝无限首页

    EmMax Distributor Login - 220.232.130.222/member
    帝无限会员登录

    SEANET Homepage - http://www.seanetinternational.com
    SEANET首页

    SEANET Distributor Login - 220.232.130.222/seanet
    SEANET 会员登录

    First Million Challenge
    http://www.firstmillionchallenge.com/sunshine-empire-too-good-to-be-true/

    Regards,
    Sam Mok
    The EmMax Management Team
    帝无限管理层

    Hang Wei says:
    Who is trying to play a trick over here? Since when did my blog become an official website for SE? I don’t even know that. If this blog is really an official website for SE, perhaps I can bill them for a couple thousand dollars. :)

  39. 812
    mister x Says:

    Another praising the Phang session

  40. 811
    Sam Mok (EmMax) Says:

    Sparking Stars Empire Gala Night gentle reminders/星光灿烂耀帝国温馨提示

    Dear Our Valued Distributors,
    致各会员,

    Please be informed that Hong Kong EmMax Office will be closed at 4pm on 29 Aug 2008 (Friday) for our Sparking Stars Empire Gala Night. We apologize for any inconvenience caused.
    谨此通知,为配合八月二十九日(星期五) 星光灿烂耀帝国活动,帝无限公司当天的营业时间将更改为 11早上至下午4点. 不便之处, 敬请原谅.

    Below are some gentle reminders for distributors’ going for our Sparking Stars Empire Gala Night 29 Aug 2008;
    以下是八月二十九日(星期五)星光灿烂耀帝国活动的温馨提示:

    - All to reach the Venue (Star Hall - Hong Kong International Trade & Exhibition Centre) by 4.30pm;
    所有会员请在下午四点三十分抵达香港九龙湾国际展贸中心 Star Hall;

    - The dress code should be trend and fashionable star look;
    服装: 时尚潮流装扮;

    - All distributors are to put their luggage at the hotel before heading to the event venue (luggage storage place are not provided);
    由于会场没有提供行李寄放服务, 故所有会员请把个人行李放在阁下居住的酒店;

    - All distributors are required to have their dinner before the event, as no foods and drinks are allowed in the Star Hall Hong Kong International Trade & Exhibition Centre.
    请所有会员用餐后才进会场,并且注意会场禁止携带任何食品及饮品.

    Regards,
    Sam Mok
    The EmMax Management Team
    帝无限管理层

  41. 810
    mister x Says:

    Ben, what excuse was given now?

  42. 809
    ben Says:

    SO MANY EXCUSES GIVEN, WAIT N WAIT, WHERE’S D MONEY? PROMISE TO RETURN BUT STILL NO NEWS YET.SO EASY TAKE AWAY ALL OUR MONEY. LET GOD DECIDE WHAT WILL HAPPEN NEXT.

  43. 808
    mister x Says:

    Ben: I’m curious what excuse did they give this time.

    First say “CAD Freeze acc”.. den say “can only freeze 6 mths will be unfrozen in Mar 2008… now leh?

  44. 807
    ben Says:

    SAM MOK,

    PLS DUN USE HIS NAME TO GIVE ALL “BUSHID NEWS”, I CAN ASSURE U R STRONG SUPPORTER, DIRECTORS,CEO,TOP LEADERS OF D CO. WANT EVERYBODY BODOH WAITING 4 THE EMPTY CARD n THE EMPTY PROMISES.DONT WASTE TIME AND DONT TALK SO MUCH, RETURN ALL THE MONEY EVERYTHING WILL B SOLVE FOREVER.

  45. 806
    mister x Says:

    This “sam mok” doesn’t even care abt what people say, what makes you think emmax care about returning people’s money?

  46. 805
    mister x Says:

    This proves that whoever is posting under the name Sam Mok can’t be bothered which what people say in this blog.

  47. 804
    Jeez Says:

    wahchoo Says:
    August 20th, 2008 at 4:07 am
    u guy wanna believe this in a blog? use your brain to think.

    haha.. RIGHT on SPOT! None of the things said here should be taken seriously because anyone can say anything here without taking responsibility for it!

  48. 803
    mister x Says:

    Phang is a conman who cannot be trusted, not with even $1

  49. 802
    wahchoo Says:

    i m sick of the people behind using sam mok name, what is this? funny? im one of the sunshine member in malaysia, i even fly to hk to clearfy the statement, no such news being announce b4. u guy wanna believe this in a blog? use your brain to think. i only want my money back!! the one using sam mok name i believe u must be one of the sunshine member, don’t u?

  50. 801
    wahchoo Says:

    stop using sam mok name to create news!

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