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Sunshine Empire - Too Good To Be True?

Blogged By: Low Hang Wei @ October 2nd, 2007 - 4:38 pm

If you have heard of Sunshine Empire, then you would know of the insane returns that they have been projecting. While most of their merchants do acknowledge that these returns are not guaranteed, it does not change the fact that many people who buy into the program are expecting those returns. Many people are unaware of the potential risks of putting their money in a program like Sunshine Empire.

Firstly, the benefit illustration that their merchants are using in their presentations exceed a 100% annualized return, which is around three to five times the performance of top investors like Warren Buffett and Peter Lynch. That alone is enough ground for people to shout ‘too good to be true’. Additionally, their customer rebate program sounds just like a Ponzi scheme, since it basically takes only 10% of membership fees to rebate current members. In short, people who joined later are paying people who joined earlier. In order for a ponzi scheme to sustain, the amount of members need to grow at an exponential speed month after month. That alone is enough reason to drive rational investors away.

However, I recently decided to get a slot in Sunshine Empire and paid for the membership fees and GP fees of $11,800 just today.

Do I think that it’s a wise investment to make?
Not a chance, Sunshine Empire is not even recognised by MAS as an investment vehicle in the first place.

Would I refer anyone to put their money in Sunshine Empire?
Fat hope, why would I refer anybody to something that I do not think is a wise investment.

Why did I put my money in Sunshine Empire then?

  • The desire to grow my money made me blind.
  • While their customer rebate program sounds like a Ponzi scheme, their customer loyalty program does make a bit of sense. If you don’t know what these are, don’t bother to find out, since I do not recommend anyone to put their money in.
  • This amount of money is what I made in investments for the year and I can afford to lose them.

Basically, the last point is the most important point. Never put your money in these type of schemes if you cannot afford to lose them. I sincerely feel that this whole thing is very risky, but I’m willing to take the risks. I don’t know about you, but my advice to anyone would be… stay away unless you are prepared to part with your money forever.

Blogged Under: Income Opportunities

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828 Responses to “Sunshine Empire - Too Good To Be True?”

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  1. 250
    Wake up Call Says:

    John, this is because SE’s only income model is scamming new Singaporeans to pump in their hard-earned money!

  2. 249
    John Says:

    Hi recently I received a drastic drop in return (debate), the members claimed that due to sale dropping (no new members pumping in money).

    I wonder if SE has so many projects, the amount of return from these projects should be able to sustain the business, it should not affect by the reason of no new member joining in.

  3. 248
    Wake up Call Says:

    Be it emcom is a scam or not, SE is going downhills!

  4. 247
    big goondu Says:

    I would be more afraid if EMCOM project exists… As it is now, with that company running, they are already bleeding to death (same for China Photar which EMCOM acquired in August, bleeding…)

    They will be pouring in money, with very little return…

    The wide-area wireless biz is a very cut-throat biz with high barriers of entry.

    You can be assured that EMCOM will kena makan by bigger fish, based on current market capitalization of EMCOM

  5. 246
    blurry Says:

    hey i read somewhere about the emcom project in taiwan was a scam. is it true? i read in an article that the wireless city project really exist but the project was not run by emcom.

  6. 245
    a red coloured stone Says:

    Hang Wei:

    Paiseh… what do you mean type something before the URL?

    Hmm there’s this guy defending SE in a civil manner on Hardwarezone forums, and a forumer exposing the Melaka project on sgforums.

  7. 244
    Wake up Call Says:

    Han(SE), pls wake up from your dream…

  8. 243
    Low Hang Wei Says:

    Haha, do me a small favour. When leaving URLs in a comment, type something before the URL, otherwise it messes up the layout of the blog. :)

  9. 242
    Wake up Call Says:

    Na Zha, where do you get the justification that Malaysia govt acknowledge SE?

  10. 241
    Han(SE) Says:

    alright.
    now that the CAD is on SE and the case is closing soon.Please keep this blog going.
    I guess there will be much clearing going on.
    anyways forgive me if i say anything false or wrong here.

    1stly. MLM company are legal in Singapore.
    (stated by The straits time)
    2ndly. CAD is currently investigating whether if its a ponzi.
    3rdly. it’s been 2months? since SE was on MAS… so erm? didnt someone mention it’ll fall?(not counting the 2years of history)

  11. 240
    a red coloured stone Says:

    SE agent defending his company in a civil manner.

    http://forums.hardwarezone.com.sg/showthread.php?t=1682264

  12. 239
    Na Zha Says:

    to make matters even confusing.. my gov, M’sia acknowledge SE and its operation. Lots of young people doing recruiting even if i speak. Government servants like me are their target. What will come to this world where money is the god and nobody care about honesty and truth..

  13. 238
    a red coloured stone Says:

    Phang is one of the founders of Swiss Cash, now a sleeping partner.

    Here is the URL:

    http://www.sgforums.com/?action=thread_display&thread_id=277500&page=0

  14. 237
    Wake up Call Says:

    Hang Wei, we understand that some of SE members are victims…but we have the duty to expose SE scam & warn Singaporeans against such scam. We do not hope to see Singaporeans get con like this…bear in mind that SE is not the first scam venture !

  15. 236
    Nicholas M Ong Says:

    a red coloured stone: Yes, James Phang is behind SC and SE. A friend confirmed that when she tried to get me to sign-up with SC after learning that I had joined SE. I stood firm on my decision not to as I had heard and read all the bad press while I was still in HYIPs.

    Buying is an emotional process. 84% of folks buy solely on emotions alone. To sell something, you need to bang on 1 of 2 things. Identify either the ‘need’ or ‘want’. If there is a ‘need’, sell it. If there is no need, create the ‘want’. Simple as that.

    I have a couple of posts on SE on my blog:
    http://nicholasmong.com/daily/2007-that-time-of-the-year/
    http://nicholasmong.com/daily/sunshine-empire-for-real-or-scam/

  16. 235
    Low Hang Wei Says:

    I accidentally deleted a comment which I believe belongs to this post. I think it’s just a URL or something, so if it’s your comment, you may want to post again.

    Anyway, thanks Red coloured stone and Wake up call for constantly porting information from other forums to this post. However, do remember that some Sunshine Empire members are victims too and this period of time has been especially harsh on them. Let’s just hope CAD hasten their investigations and do keep us updated.

  17. 234
    a red coloured stone Says:

    There’s some interesting threads in sgForums, MLM subforum. Swiss Cash is apparently started by Phang too.

  18. 233
    Wake up Call Says:

    Such people should really go to jail! Imagine scamming so many Singaporeans into investing in “businesses” which eventually will fail.

  19. 232
    a red coloured stone Says:

    Nicholas:

    I’ve been around online forums long enough…. I’ve seen all sorts of excuses MLMers give. SE case is really an eye opener for me.

    How agents (for whatver reason) try to defend their company and end up bringing down the reputation, all thanks to their flaming of people who try and expose them. And when solid proof comes along, they would detract topics, give lame excuses, etc.

    I couldn’t believe i had heard stuff like “under a great leader anything is possible” when asked where SE gets such high returns, more than the banks. SE provides no financial statements, only motivational pitch.

    I can never find the answer why agents try to defend the company, unless they’re so brainwashed they would believe anything the boss says and will always support him. This would become a cult.

  20. 231
    a red coloured stone Says:

    It seems our dear Father Phang has great experience in scamming. He’s one of the people who established Swiss Cash.

  21. 230
    Wake up Call Says:

    Oh…JP a Satan & SE members Santa ClauS !

  22. 229
    big goondu Says:

    JP more like Satan Klaus

  23. 228
    Nicholas M Ong Says:

    I must say that this is one of the most interesting post I have seen on SE. It gets worst when ‘young punks’ and their associates shoot down what they call ‘naysayers’ for raising legitimate questions an arguments.

  24. 227
    Wake up Call Says:

    SE members are actually Santa ClausS to James Phang… HO HO HO

  25. 226
    a red coloured stone Says:

    What James Phang says you believe? I’ve seen people say “people fail now doesnt mean they will always fail” true… but no proof of anything SE says. No one knows where does the money come from.

    It’s like saying “be good this year and you’ll receive a present from santa claus”.

    Why not publish your balance sheets and accounts? Don’t say “why should we publish” or “even if we did you would not believe” or “why don’t YOU show your tax statement”. That’s how MLMers usually shoot back people. I’m saying since your plan is so great and you have a brillant boss, such a greeeeeeat leader, show the world your success. Post your accounts, instead of getting young punks who know nothing about finance to sell your shady scams.

  26. 225
    a red coloured stone Says:

    sunshine empire had changed lots of life… true… lots of people had been cheated of their money, and cheated into believing that a cult father is the god of fortune or santa claus.

    I think bankrupt figures might jump by a substantial number this year. All because someone who thinks himself as a Father and turns his scam business into a cult.

  27. 224
    Wake up Call Says:

    wondering, sad to say…i think there will be another bankruptcy case here

  28. 223
    big goondu Says:

    Wondering, there are 3 ways that SE can provide such payout

    1. Through money laundering

    2. Recruiting new blood to support old blood

    3. SE is a “Charitable Organization”, and JP is Santa Claus in disguise, worship him and you get your money…

  29. 222
    wondering Says:

    My worry is that I have went together with the S.E. members where the investor invests a number of GP’s. The S.E. members told their investor or merchant as they say that their G.P.’s are invested in emall. The newly recruited merchant are well known.

    What if they can not recover their money in 15 months time? What if they (the investor) will sue me as accomplish if something’s happened? what will I do? to prevent this thing happens? I regreted. I realized that S.E. is not operating in financial intelligence scheme.

    Why cant S.E. borrow money in the bank? the bank offers only 8%???

    they are paying the mechants more than 100% in a year, Plus the binary pairing that paysout the uplines? at a maximum of 3,000 usd per day??? where will they get the money??? now they cant deny that their sales were affected when james fang wasnt able to attend the genting aneversary so with the MAS / CAD investigation…

    What if they will again declaire bunkcruptcy because of the above scenario? What Happened to my face among the investors?

    If S.E. can just show to me their financial statement if they are transparent to their investor I will be more at ease. Please S.E. people help me

  30. 221
    Wake up Call Says:

    Matthew Tan Yew Hock, your news source are all from internal, ie within SE. Have you read the news from external sources, ie straits times etc?

    Pls read more…

  31. 220
    a red coloured stone Says:

    Yew Hock, you had not answered the question, where does SE get all the income say a few months ago when none of the properties had been sold.

  32. 219
    Wake up Call Says:

    Matthew Tan Yew Hock, we have read all these news previously…but what does it mean?
    First of all, start work does not mean will continue work.

    Second, pls check all previous experience & record of your father…projects start work but halfway close down…as a results, all members & investors lost their hard-earned money

    Third, the projects all not yet completed & earning income, then how you members get the monthly income from? From your friends & relatives’ hard-earned money as they have just “psycho” to join SE?

  33. 218
    Matthew Tan Yew Hock Says:

    Malacca Marine Theme Park Projects

    Reclamation and pile works have started.

    Chinese newspapers

    http://www.empirepropertyventure.com/newspaper/121207_zhong-guo-bao.pdf
    http://www.empirepropertyventure.com/newspaper/161107_dongfangribao.pdf

    English newspaper
    http://www.empirepropertyventure.com/newspaper/171207_starmetro.pdf

    Malay newspaper
    http://www.empirepropertyventure.com/newspaper/121207_kosmo.pdf

    Reclamation work was shown on TV news also. Press Conference Broadcast on TV channel
    Malay ver (original), http://www.empirepropertyventure.com/video/RTM_malay_ver.avi

    Mandarin ver, http://www.empirepropertyventure.com/video/RTM_chi_ver.avi

    English ver, http://www.empirepropertyventure.com/video/RTM_eng.avi

  34. 217
    Wake up Call Says:

    Jam Pui: Hey you guys, you really expose my scam to get more money from my current members & potential members! Pls dun say anymore…i beg you…

  35. 216
    a red coloured stone Says:

    Thats why.. They cannot show any proof where SE pumps money into to get such high returns…

    They’ll say property, but that’s only lately. And besides, which property company would keep on changing the dsign even after clients had paid up? And at such a bad location?

    They’ll say Emall, but SE claims few millions earnings. From where? Don’t tell me Emall. It would only be possible if it has the appeal and fame of say Ebay or Amazon. Don’t say wireless because even that had not taken off and earning money, if it could be proven in the first place.

    Don’t tell me “SE is private company” or “even if I showed you, you would not believe”. Since SE is so good, why not show the world your balance sheets and financial statements, and advertise it in financial journals?

  36. 215
    Wake up Call Says:

    Wondering, SE’s only income model is taking hard-earned money from the joining members. Nothing of the sorts for investments, buildings, telecom…all these are just used to persuade members to join SE & put in their hard-earned money.

  37. 214
    wondering Says:

    Fro no. 20 and other S. E. members’

    Sunshine Empire, if the business is transparent enough, Can you provide your income statement? How is it possible that the company can afford to use the people’s money on a certain investment like empire state bldg. and the like if the pay outs is more than 100% interest against the bank? If your pay out in one year is more that 100% in 18 months, why cant the sunshine empire borrow money in the bank that S.E. can only pay at 8% per annum? isnt that unwise to pay more than 100% interest in 18 mos. For S.E.? while S.E. can only pay 8% per annum instead at the bank?

    The bank should be the lesser interest compared to getting cash to people where sunshine empire pays a lot, more than 100% in 18 mos?! if the company is earning and transparent please show to the investor that sunshine is really earning. Please help me not to be confused!

    I am not skiptical nor i choose to be blind. Just please give my ligitimate question a ligitimate answer.

  38. 213
    a red coloured stone Says:

    Which property developer would keep changing design? It’s an insult to the clients, who pay for what they get. And you just suddenly change the design?

  39. 212
    Anonymous Says:

    Sunshine Empire, if the business is transparent enough, Can you provide your income statement? How is it possible that the company can afford to use the people’s money on a certain investment like empire state bldg. and the like if the pay outs is more than 100% interest against the bank? If your pay out in one year is more that 100% in 18 months, why cant the sunshine empire borrow money in the bank that you can only pay at 8% per annum? isnt that unwise to pay more than 100% interest in 18 mos. while you can only pay 8% per annum instead? the bank should be the lesser interest compared to getting cash to people where sunshine empire pays a lot, more than 100% in 18 mos?! if the company is earning and transparent please show to the investor that sunshine is really earning. Please help me not to be confused!

    Again, if sunshine empire borrows money from the bank its only 8% per annum. Why would sunshine pay more than 100%??? Its not using the principle of financial intelligence…Im confused!

  40. 211
    a red coloured stone Says:

    For me, even better. I’m building 100 storey condo in Marina Bay. Put $1 with me and get 100 returns every month. Muahahaha.

  41. 210
    Wake up Call Says:

    Big goondu, can…pay me 12K now, i can give you $444 per month…i have many building projects on hand…one of them is many office buildings that group together to form the shape of a leopard head.

  42. 209
    big goondu Says:

    I will buy Mr Wake Up GP if it give me $444 return p.m., if not I would rather stick to my $88, at least I know they pay me every month…

    As for Mr Wake Up… I don’t think We can trust him so much hor…

  43. 208
    Wake up Call Says:

    Matthew Tan Yew Hock, where do you get the justification that Malaysia authorities have approved the project?

  44. 207
    a red coloured stone Says:

    Wake Up Call:

    I would certainly like to see proof of where SE gets all the money from. To build properties, acquire companies, with agent’s money.

    China Photar is making a loss. In property you need to buy the land, secure loan, make downpayment to building contractor. And the contractor will only start work when they are confident you’re able to pay them. For luxury properties, its better to use higher quality construction companies, with higher construction standards. And naturally construction costs would go up.

    SE is indeed selling property, so this $ can be used to pay for partially the construction costs and land costs. But SE has zero experience in building properties. And the properties themselves… no showroom, poor design, and ever-changing design?

    For Empire State, first its located at Jalan Raja Chulan, then its at Jalan Tun Razak? First it was blue, now it’s gold coloured? In the interior renderings show curved glass windows, but theres no curved glass anywhere. Also, there is no showroom for any of the properties.

    The site is an extremely bad location, just beside the expressway flyover and slipway.

  45. 206
    Matthew Tan Yew Hock Says:

    Tan Wei Jie,

    I have checked it up for you. EPV has found that the land at Jalan Raja Chulan was problematic - maybe for the expanded 2-tower version.

    So, they have acquired another plot of land at Jalan Tun Razak.

    The building design has expanded from one tower to 2 towers, accomodating the demand of about 290 units.

    Originally they had planned for only one tower and 100 units. But they have orders for 357 units, according to The Entrepreneur (Issue No. 82). Some 67 orders will not be fulfilled, then.

    It is L-shaped, with one leg of the L tending slightly towards U.

    The project has now been approved by the Government.

    You can compare the old design and the new design in these two videos:

    http://tv.mofile.com/XBSVN8Q8/
    (old)

    http://www.empirepropertyventure.com/projects_EST.html
    (new, now on EPV website)

  46. 205
    The Apprentice Says:

    The only thing we can do is to wait. My friend has gotten involved with sunshine and at this crucial moment, he’s still saving to buy GP, seems like he is a die hard fan. I am really worried about him. Not saying that sunshine is really a scam but true enough, the arguements above had shown that sunshine has quite a high chance of being a scam. However, its useless to debate over this as even though my friend had seen this blog, he still seem persistent in getting a GP.

  47. 204
    Wake up Call Says:

    Ming, you want to buy my GP too? Can pay double wor…

  48. 203
    Wake up Call Says:

    red stone, they cannot answer your questions because they are blinded by the only $88 received for their hard-earned 12K put in (and going to lose all to SE scam)

    Goondu, tell you to buy my GP you dun want…i can payout double $176 for you…silly

  49. 202
    a red coloured stone Says:

    so can anyone tell me where does all the money come from since none of the projects had been earning money?

  50. 201
    big goondu Says:

    Ya agree Ah Ming, after I pay 12K for the GP, this month I got $88 back!!! Wooohooo!!!

    Those skeptics dun just choose to be blind, they also STEWPID LEWSERS starting and ending with capital A$S!

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